The Engine to Finance

Cooling the Climate

The Amazon Rainforest is at a tipping point of dieback and requires urgent large-scale action. The ARARA digital-financial platform connects technology, finance, and nature to restore balance - empowering people to regenerate the rainforest and stabilize the climate.

A New Model for Climate Action

From Incremental Change to Systemic Transformation
ARARA goes beyond small, slow solutions to deliver real change. It empowers smallholder farmers and Indigenous communities to restore degraded lands through agroforestry and ecosystem stewardship - linking regeneration directly to income and opportunity.

Technology That Powers Regeneration
Using real-time ecological data and automated micropayments, ARARA turns smartphones into tools for planetary healing. Every verified tree and restored hectare builds transparency, trust, and inclusion across the Global South—laying the foundation for a new, equitable bioeconomy.

The Earth’s Greatest Living Climate System

The fastest way to cool the planet is to protect and restore the Amazon and the world’s tropical rainforests, the Earth’s greatest living climate system. These forests aren’t just carbon sinks, they’re planetary air conditioners.

Learn more about the science behind ARARA in our video.

Turning Verified Impact into Financial Value

Creating Value for All Stakeholders

ARARA makes money for all stakeholders: investors, land stewards, ARARA shop owners and companies that can put these composite ecological credits (starting with carbon) on the balance sheet as an asset as they have certified biomass backing, with a solid insured pooled retention reserve.

A Regenerative Model That Sustains Itself

The onboarding of land stewards happens in the franchised ARARA shop. ARARA itself makes money through closing fees on loans, recurring subscriptions and usage fees, plus a small take-rate on each ecological-credit transaction, with optional paid add-ons and enterprise agreements as it scales.

Technology for Regeneration

ARARA’s app works even in the most remote areas, syncing offline data once internet access is restored. This ensures participation for everyone: farmers, forest guardians, and Indigenous partners, no matter where they live.

Each contribution to restoration is tracked, verified, and rewarded through automated Monitoring, Reporting, and Verification (MRV) systems by satellite, improved by ground truthing data. Governments, corporations, and donors can channel funds with full transparency and real-time accountability, with inclusion in NDCs.

Credit sales repay the investor first. After that, revenue is shared fairly—farmers earn income, investors gain returns, and ARARA covers operations.

Trusted by Governments

Governments can adopt ARARA as a trusted finance mechanism for climate restoration.

Trusted by International Scientists

Each contribution to restoration is tracked, verified, and rewarded through automated Monitoring, Reporting, and Verification (MRV) systems. Governments, corporations, and donors can channel funds with full transparency and real-time accountability.

Trusted for Climate Restoration

Corporations channel funds with verifiable impact.

Communities receive direct payments and training for sustainable livelihoods.

Global Impact begins in the Amazon—and scales worldwide.

Trusted by Carlos Nobre

“Needless to say how important
is your ARARA initiative. Congratulations! ARARA offers a dramatic and large-scale solution to the global climate problem. The scope, scale, and vision of its technology are breathtaking and give me hope.”

—Carlos Nobre
Brazilian Earth System Scientist

FAQs

  • Through evapotranspiration, moisture recycling, and cloud-seeding bioaerosols, forests export latent heat, increase rainfall reliability, and lower surface temperatures.

  • Onboard at an ARARA Shop → Baseline & plan → Finance (loan) → Implement & monitor (digital MRV) → Mint composite Ecological Credits → Repay, safeguard (reserve/insurance), and scale.

  • They’re backed by measured biomass, soon followed by other KPI’s, verified via satellite data and a ground truthing app, and protected by insurance and a DAO-governed collateral pool for burn/buyback.

  • Upfront finance enables regenerative farming and reforestation; automated payouts reward verified results, growing incomes and local economic, social and climate resilience.

  • They can fund transparent, real-time-verified restoration, count outcomes toward NDCs, and book composite credits (starting with carbon) as balance-sheet assets.

Download Our PDF Handout

ARARA Handout

Cooling the Climate

A Large-Scale Plan to Cool the Climate

ARARA is part of Cooling the Climate, a science-based global initiative advancing a large-scale, accelerated plan for ecosystem restoration as a pathway to planetary cooling. By focusing on the biophysical role of water, vegetation, and clouds in regulating temperature, Cooling the Climate provides the scientific and strategic foundation on which ARARA operates.

Visit the Cooling the Climate website here.

Partners

Buckminster Fuller Institute
Systems Design & Regenerative Finance

Strategic partner supporting mission governance and large-scale funding structures for planetary regeneration.

Cooling the Climate
A Global Call to Action

A science-based global initiative advancing a large-scale, accelerated plan for ecosystem restoration as a pathway to planetary cooling.

FarmTree
Agroforestry & Land-Use Modeling

Simulates long-term ecological and financial outcomes of restoration. Projects biomass growth, carbon storage, and revenues to define realistic targets for funding and impact.

OpenForests
Digital Tools & MRV

A software and consulting agency building tools to monitor, verify, and communicate restoration impact, enabling trust and accountability at global scale.

Silvi
Web3 & Regenerative Finance

Develops blockchain-based tools for community-driven reforestation, linking ecological impact with transparent, data-backed finance.

Brand Intelligence
Your Partner for Impactful Communications

A seasoned strategic advisory, design, and communications firm dedicated to making a difference in the world.

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